In the dim lit room of his apartment sat the skinny, clean-cut graphic designer. In front of him, his Macbook, which he had been working meticulously through Adobe Illustrator, laid the foundation of a new design. Several hours and nearly a pack of cigarettes later, Hunter Fitch has added another design piece to his Twin Arrow Design business portfolio for potential clients to view. This particular piece he has been working on: A dolphin with a top hat and a sneaky mustache.
The 20-year-old California native found himself in the Dallas/Fort Worth area several years ago. Fitch says he is a graphic designer and illustrator, with a passion for typography, fancy gadgets, cartoons, animals and nicotine
Upon reaching his adult years, Fitch said that he naturally turned to design work through everyday thought.
“I really started considering art and design as a career choice when I realized how much I thought about it in my normal life. I would always catch myself trying to rework the train of thought it took to craft every day advertisements, corporate branding, anything that needed to be created for a purpose.”
The normal design process for Fitch starts with a basic idea and outline from which he then recreates it digitally. As seen through a majority of his work, Fitch says that his main source of subject matter comes from people.
“I tend to draw and design a lot of work based around animals. Animals are much more fun to draw than people, because you have way more room to exaggerate and improvise, and have it still look like the animal you were trying to represent. Most likely my favorite thing to illustrate is a personified animal. A sea horse? Give him a personality. A dolphin? Give him a top hat and a sneaky mustache. I always try to remember to not take things so seriously, and just create exactly what I’d want to see in a piece of art or design work.”
The work of a graphic designer isn’t always easy and there have been many times when Fitch has been faced with adversity.
“It’s never easy. I learn new stuff every time I have a new commissioned project. I have wanted to quit a few times, but I always remember what I’m doing and that someone is actually paying me for it.”
Through much collaboration with various artists and graphic designers around the Dallas/Fort Worth area, many have sung of Fitch’s praises both as an individual and through his work.
“Hunter is one of the most driven and talented people I have ever come in contact with. When he gets in the zone there is no stopping him,” said business partner, Mason Wear.
At the tender age of 20, Fitch has many accomplishments under his graphic design belt. He has completed design work for numerous bands and clothing ranges in the Dallas/Fort Worth area. However, he still views himself as an amateur with room for improvement.
Fitch has high ambitions and goals set for him for the future, but when it comes down to it, he has a very humble and laid-back approach of where he wants to take Twin Arrow Design in the future.
“I always tell myself that I want to be the creative director for a big art firm or ad agency, but at the end of the day I really just want to sit and my desk and doodle in my underwear. The fact that someone would pay me money to do that makes me wonder how I ever wanted to do anything else.”
